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The Alpha Strategies

UNDERSTANDING STRATEGY, RISK, AND VALUES IN ANY ORGANIZATION

A no-guesswork guide to business strategy and a persuasive thesis on why some organizations are more successful than others.

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In their debut, consultants Kennedy and Kennedy attempt to demystify the business strategy process.

Too many organizations try to engage in strategic planning without understanding what their current strategy is, according to the authors, a father-son duo with Toronto-based consultancy Gibson Kennedy & Company. Conventional approaches dictate that a company should begin by asking, “Where do we want to be?” The authors contend that a more logical question is, “Where are we?” After all, you can’t change something if you can’t agree on where things stand now. Strategy discussions are also often muddled by intimidating terms like “mission,” “goals” and “objectives”—which are really just synonyms; in this work, the authors avoid such corporate buzzwords, instead offering a streamlined method. Their titular Alpha Strategies are eight “courses of action,” found in all organizations, which encompass every facet of business: production, marketing, growth, research and development, risk, financial management, business definition and organizational management. While the components themselves aren’t new, the authors assert that it’s the relationship among them that ultimately matters: One dominant Alpha Strategy sets the overall culture, they write, while the other seven take secondary roles as “influencers” or “enablers.” Leaders need to agree on how the eight strategies are configured, and then ensure that all are executed properly. To make their case, the authors examine the strategies of such prominent corporations as Ford, Stantec and IBM. The book’s easy-to-follow approach is surprisingly versatile, given its simple design. The authors convincingly demonstrate how the Alpha Strategies function in a range of industries, including nonprofit and public service organizations, and by the final chapter, readers will likely find the difficult task of strategizing less daunting. Although proponents of metric-based strategic models may disagree with the process-orientated Alpha Strategies model, the authors believe such popular methods are shortsighted. Their succinct, elegant approach focuses on the hows and whys of strategy—not just the numbers.

A no-guesswork guide to business strategy and a persuasive thesis on why some organizations are more successful than others.

Pub Date: May 2, 2013

ISBN: 978-1477152867

Page Count: 194

Publisher: Xlibris

Review Posted Online: April 2, 2013

Kirkus Reviews Issue: May 1, 2013

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ABUNDANCE

Cogent, well-timed ideas for meeting today’s biggest challenges.

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Helping liberals get out of their own way.

Klein, a New York Times columnist, and Thompson, an Atlantic staffer, lean to the left, but they aren’t interrogating the usual suspects. Aware that many conservatives have no interest in their opinions, the authors target their own side’s “pathologies.” Why do red states greenlight the kind of renewable energy projects that often languish in blue states? Why does liberal California have the nation’s most severe homelessness and housing affordability crises? One big reason: Liberal leadership has ensnared itself in a web of well-intentioned yet often onerous “goals, standards, and rules.” This “procedural kludge,” partially shaped by lawyers who pioneered a “democracy by lawsuit” strategy in the 1960s, threatens to stymie key breakthroughs. Consider the anti-pollution laws passed after World War II. In the decades since, homeowners’ groups in liberal locales have cited such statutes in lawsuits meant to stop new affordable housing. Today, these laws “block the clean energy projects” required to tackle climate change. Nuclear energy is “inarguably safer” than the fossil fuel variety, but because Washington doesn’t always “properly weigh risk,” it almost never builds new reactors. Meanwhile, technologies that may cure disease or slash the carbon footprint of cement production benefit from government support, but too often the grant process “rewards caution and punishes outsider thinking.” The authors call this style of governing “everything-bagel liberalism,” so named because of its many government mandates. Instead, they envision “a politics of abundance” that would remake travel, work, and health. This won’t happen without “changing the processes that make building and inventing so hard.” It’s time, then, to scrutinize everything from municipal zoning regulations to the paperwork requirements for scientists getting federal funding. The authors’ debut as a duo is very smart and eminently useful.

Cogent, well-timed ideas for meeting today’s biggest challenges.

Pub Date: March 18, 2025

ISBN: 9781668023488

Page Count: 320

Publisher: Avid Reader Press

Review Posted Online: Jan. 16, 2025

Kirkus Reviews Issue: Feb. 15, 2025

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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