Not a solution to the “hard problem,” but an ingenious account of how the brain creates ourselves and our world.
A fresh look at the relationship between our brains and self-identity.
Scientists call consciousness the “hard problem” because other brain functions are easy by comparison. Berns, a professor of psychology at Emory University and author of How Dogs Love Us and What It’s Like To Be a Dog, delivers an expert and thoroughly satisfying exploration of this specific area of neuroscience. As the author points out, everyone identifies themselves via memories strung together with the stories we absorb to link the memories together. “The development of memory has received the lion’s share of attention from researchers,” writes Berns, “but a few psychologists have dedicated their careers to the equally interesting study of how children tell stories.” The brain enters the world in a rudimentary state. No one remembers their birth, and the infant brain stores no memories for its first two years, after which high-arousal events like deaths can make an impression. By age 4, the memory region of the brain, the hippocampus, is almost fully functional. Berns reminds readers that the brain evolved for survival, not accuracy. Despite resources vastly superior to those of a computer, it is incapable of taking in every perception, let alone recording them all. It takes shortcuts, inventing stories about the world based on past experience (“schemas”). Encountering something that doesn’t fit an existing schema, we may change the memory to make it fit or perhaps not remember it at all. “Who you think you are—your notion of ‘self’—is a mere cartoon, just as your notions of other people are cartoon versions of them,” writes the author. Berns ably blends scientific literature with his accounts of his interviews with experts in a variety of fields to make a compelling case that our identities, as well as our perceptions of the world, are ever changing narratives based on highly selective evidence.
Not a solution to the “hard problem,” but an ingenious account of how the brain creates ourselves and our world.Pub Date: Oct. 18, 2022
ISBN: 978-1-541-60229-8
Page Count: 304
Publisher: N/A
Review Posted Online: Aug. 11, 2022
Kirkus Reviews Issue: Sept. 1, 2022
BOOK REVIEW
BOOK REVIEW
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...
A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.
The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.Pub Date: Nov. 1, 2011
ISBN: 978-0-374-27563-1
Page Count: 512
Publisher: Farrar, Straus and Giroux
Review Posted Online: Sept. 3, 2011
Kirkus Reviews Issue: Sept. 15, 2011
BOOK REVIEW
IN THE NEWS
IN THE NEWS
These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.
A helpful guide to working effectively with people from other cultures.
“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.
These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.Pub Date: May 27, 2014
ISBN: 978-1-61039-250-1
Page Count: 288
Publisher: PublicAffairs
Review Posted Online: April 15, 2014
Kirkus Reviews Issue: May 1, 2014
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