LOOK FOR THE LETTERS

Attractive merchandise, keyed to the substantial market seeking gay picture books with an alphabet idea that's fresh and new. H. A. Rey has made a game of it, a game that children who know their letters will be able to play with signboards and large scale lettering anywhere. (The fact that teaching the alphabet to pre-school children is frowned upon in modern educational circles is perhaps outside our province.) This is definitely a picture book with letters as integral parts of the pictures, — amusing, gay, postery type of pictures with lots of humor.