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RUN YOUR BODY LIKE A BUSINESS

A BUSINESS APPROACH FOR A BETTER HEALTH STRATEGY

Comprehensive, cogent and smartly packaged; should have great appeal to those with a real interest in better body management.

Awards & Accolades

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  • Kirkus Reviews'
    Best Books Of 2014

This unique guide is cleverly constructed to explain the operation and health of the human body in business terms.

Instead of offering the typical prescription for healthy eating, exercise and stress reduction, as so many books do, debut author Foard compares the body to a large corporation. He chose to explain it this way as he was diagnosed with a chronic, irreversible health condition, and he wanted to use his knowledge of biology, combined with his experience as a business consultant, to learn as much as possible about how the body works so he could possibly beat the disease. Using the metaphor of the body as a business, Foard ingeniously describes the body’s various functions: “Within our body are the standard systems we find in any business.” The digestive tract becomes a “disassembly plant,” the immune system is the body’s “security,” and the intestines and colon are a “delicate nutrient extraction system.” The author covers how to take control and become “the CEO of our Body.” Foard criticizes the “Western diet,” noting that “consumers today are willing to compromise health for convenience.” He recommends reducing reliance on processed foods, cooking at home and avoiding artificial ingredients, and he includes a discussion of probiotics, cautioning that “we have to be careful of the marketing messages when making buying decisions based on buzzwords.” The guide proposes a “Strategic Framework for Health,” which highlights the need to be proactive about the health of the body. Readers may find some of his recommendations extreme; for example, he advocates doing a “decomposition analysis”—analyzing the nutritional content of every food consumed over a period of time. Still, he bases much of his advice on research that he scrupulously documents.

Comprehensive, cogent and smartly packaged; should have great appeal to those with a real interest in better body management.

Pub Date: March 26, 2014

ISBN: 978-0989874304

Page Count: 232

Publisher: CVFPublishing Inc

Review Posted Online: July 3, 2014

Kirkus Reviews Issue: Aug. 1, 2014

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THE ELEMENTS OF STYLE

50TH ANNIVERSARY EDITION

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...

Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").

Pub Date: May 15, 1972

ISBN: 0205632645

Page Count: 105

Publisher: Macmillan

Review Posted Online: Oct. 28, 2011

Kirkus Reviews Issue: May 1, 1972

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NUTCRACKER

This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)

Pub Date: Oct. 28, 1996

ISBN: 0-15-100227-4

Page Count: 136

Publisher: Harcourt

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1996

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