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HOW MARKETS FAIL

THE LOGIC OF ECONOMIC CALAMITIES

The dismal science coupled with dismal news—it doesn’t make a promising premise, but Cassidy writes with terrific clarity...

New Yorker and Condé Nast Portfolio contributor Cassidy (Dot.con: The Greatest Story Ever Sold, 2002) presents an elegant, readable treatise on economics, swathed in current headlines.

“[P]ursuing a policy of easy money plus deregulation doesn’t amount to free market economics; it is a form of crony capitalism,” writes the author. The decline of 2007 and collapse of 2008 make convenient handles for the narrative, and players such as Alan Greenspan—busy making the absurd claim that the market economy is inherently stable—make fine symbols for the schools of thought that underlie the whole mess. Conventionally, these come down to the free-market types such as Hayek and Friedman on one hand and interventionists such as Keynes and Galbraith on the other. However, Cassidy does a nice job complicating that picture by drawing on the entire history of economic thought and introducing such overlooked figures as William Stanley Jevons and Leon Walras, who, it turns out, had a great deal to say about the overall subject of the book—namely, why economies can collapse so rapidly. In an ideal world, Cassidy writes, a market is a win-win environment: “Markets,” he declares by way of introducing the ever-pleasing Pareto equilibrium into the narrative, “facilitate mutually advantageous trading.” Ah, but there are wolves out there in possession of secret information, including players of Ponzi schemes (Madoff) and Ponzi economics (Greenspan et al.). In the case of the subprime mortgage problems that precipitated the current catastrophe, “too many mortgage lenders exploited the information advantage they had over their customers.” Cassidy delivers on the promise of his title, but he also offers a clear-eyed look at economic thinking over the last three centuries, from Adam Smith to Ben Bernanke, and shows how the major theories have played out in practice, often not well.

The dismal science coupled with dismal news—it doesn’t make a promising premise, but Cassidy writes with terrific clarity and a finely tuned sense of moral outrage, yielding a superb book.

Pub Date: Nov. 17, 2009

ISBN: 978-0-374-17320-3

Page Count: 224

Publisher: Farrar, Straus and Giroux

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Oct. 15, 2009

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

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