A disquieting, well-researched exploration of the celebrity phenomenon and its consequences for our society.
Why the adulation of celebrities is a recipe for social decay.
One of the most eye-popping facts in this book is that Kim Kardashian has 326 million followers on Instagram as of September 2022. This simple data point shows the level that celebrity culture—i.e., being famous mainly for being famous—has reached in the U.S. and the world. Jones is a former editor of People magazine, a publication that played a role in building the celebrity machine, although now he has a jaundiced view of the whole business. The author identifies Elizabeth Taylor as one of the first to turn her life into a curated performance. After she stopped making movies, she generated millions of dollars in endorsements and eventually her own product line, which set a pattern for future generations. The big change, notes Jones, came with the social media revolution and the scale it provided. “The marriage of social media with celebrity culture was made in branding heaven,” he writes. “Just as the broad reach of television had once overshadowed the traditional legacy print media, so too did social media offer unparalleled reach, frequency, and intimacy, especially to younger consumers.” Paris Hilton was one of the first to grasp the potential of social media and understood that even the occasional scandal could be good for business. There were a host of imitators, and the formula worked best if it included a touch of vulnerability, which helped the manufactured image of authenticity. Jones points to surveys showing that many teenagers count being famous as their life goal, which underlines how celebrities have elbowed aside people of actual accomplishment. A few celebrities have used their profiles and wealth for good works. Jones hopes that this will become more common, but he doesn’t sound convinced. However, the author provides a solid examination of how we got here.
A disquieting, well-researched exploration of the celebrity phenomenon and its consequences for our society.Pub Date: May 9, 2023
ISBN: 9780807065655
Page Count: 208
Publisher: Beacon Press
Review Posted Online: Jan. 18, 2023
Kirkus Reviews Issue: March 1, 2023
For Howard Zinn, long-time civil rights and anti-war activist, history and ideology have a lot in common. Since he thinks that everything is in someone's interest, the historian—Zinn posits—has to figure out whose interests he or she is defining/defending/reconstructing (hence one of his previous books, The Politics of History). Zinn has no doubts about where he stands in this "people's history": "it is a history disrespectful of governments and respectful of people's movements of resistance." So what we get here, instead of the usual survey of wars, presidents, and institutions, is a survey of the usual rebellions, strikes, and protest movements. Zinn starts out by depicting the arrival of Columbus in North America from the standpoint of the Indians (which amounts to their standpoint as constructed from the observations of the Europeans); and, after easily establishing the cultural disharmony that ensued, he goes on to the importation of slaves into the colonies. Add the laborers and indentured servants that followed, plus women and later immigrants, and you have Zinn's amorphous constituency. To hear Zinn tell it, all anyone did in America at any time was to oppress or be oppressed; and so he obscures as much as his hated mainstream historical foes do—only in Zinn's case there is that absurd presumption that virtually everything that came to pass was the work of ruling-class planning: this amounts to one great indictment for conspiracy. Despite surface similarities, this is not a social history, since we get no sense of the fabric of life. Instead of negating the one-sided histories he detests, Zinn has merely reversed the image; the distortion remains.
Pub Date: Jan. 1, 1979
ISBN: 0061965588
Page Count: 772
Publisher: Harper & Row
Review Posted Online: May 26, 2012
Kirkus Reviews Issue: Jan. 1, 1979
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Alternately admiring and critical, unvarnished, and a closely detailed account of a troubled innovator.
A warts-and-all portrait of the famed techno-entrepreneur—and the warts are nearly beyond counting.
To call Elon Musk (b. 1971) “mercurial” is to undervalue the term; to call him a genius is incorrect. Instead, Musk has a gift for leveraging the genius of others in order to make things work. When they don’t, writes eminent biographer Isaacson, it’s because the notoriously headstrong Musk is so sure of himself that he charges ahead against the advice of others: “He does not like to share power.” In this sharp-edged biography, the author likens Musk to an earlier biographical subject, Steve Jobs. Given Musk’s recent political turn, born of the me-first libertarianism of the very rich, however, Henry Ford also comes to mind. What emerges clearly is that Musk, who may or may not have Asperger’s syndrome (“Empathy did not come naturally”), has nurtured several obsessions for years, apart from a passion for the letter X as both a brand and personal name. He firmly believes that “all requirements should be treated as recommendations”; that it is his destiny to make humankind a multi-planetary civilization through innovations in space travel; that government is generally an impediment and that “the thought police are gaining power”; and that “a maniacal sense of urgency” should guide his businesses. That need for speed has led to undeniable successes in beating schedules and competitors, but it has also wrought disaster: One of the most telling anecdotes in the book concerns Musk’s “demon mode” order to relocate thousands of Twitter servers from Sacramento to Portland at breakneck speed, which trashed big parts of the system for months. To judge by Isaacson’s account, that may have been by design, for Musk’s idea of creative destruction seems to mean mostly chaos.
Alternately admiring and critical, unvarnished, and a closely detailed account of a troubled innovator.Pub Date: Sept. 12, 2023
ISBN: 9781982181284
Page Count: 688
Publisher: Simon & Schuster
Review Posted Online: Sept. 12, 2023
Kirkus Reviews Issue: Oct. 15, 2023
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