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THE ULTIMATE INVESTMENT

A ROADMAP TO GROW YOUR BUSINESS AND BUILD MULTIGENERATIONAL WEALTH

A compelling and informative self-help business book.

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Entrepreneurship coach Murphy presents a guide for current and aspiring entrepreneurs.

This book is aimed at entrepreneurs in any field, offering firsthand advice for achieving success. It opens with Murphy’s definition of what an entrepreneur is: namely, the person running the show—but, pointedly, not in a hands-on manner. The overall purpose of this manual, he says, is to “teach you…how to create a business that eliminates or reduces costs and competition. But that takes getting the organization to grow to where it’s no longer centered around the entrepreneur’s ability to produce a function or do the work.” Along the way, Murphy offers such concepts as his four core values for building wealth; the importance of having coaches, mentors, and advisers; dealing with almost-certain roadblocks; and, as a recurring theme, the notion that successful entrepreneurs need not bother themselves with the minutiae of a business: “If you’re not focused on the issues that truly matter.…you’re essentially wasting your time.” Murphy’s advice runs the gamut, from the psychological to the practical, concisely covering familiar ideas—such as surrounding yourself with the right people—that are often handled clumsily in other guides. It’s an excellent read for people who want to be entrepreneurs or CEOs, but it will be equally valuable for people who want to know more about the mindset of such people, either to better work with them or to better understand the business world in general. Murphy’s skillful writing will keep all these audiences engaged.

A compelling and informative self-help business book.

Pub Date: Jan. 31, 2023

ISBN: 9781955884259

Page Count: 137

Publisher: ForbesBooks

Review Posted Online: Feb. 6, 2023

Kirkus Reviews Issue: April 1, 2023

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ABUNDANCE

Cogent, well-timed ideas for meeting today’s biggest challenges.

Helping liberals get out of their own way.

Klein, a New York Times columnist, and Thompson, an Atlantic staffer, lean to the left, but they aren’t interrogating the usual suspects. Aware that many conservatives have no interest in their opinions, the authors target their own side’s “pathologies.” Why do red states greenlight the kind of renewable energy projects that often languish in blue states? Why does liberal California have the nation’s most severe homelessness and housing affordability crises? One big reason: Liberal leadership has ensnared itself in a web of well-intentioned yet often onerous “goals, standards, and rules.” This “procedural kludge,” partially shaped by lawyers who pioneered a “democracy by lawsuit” strategy in the 1960s, threatens to stymie key breakthroughs. Consider the anti-pollution laws passed after World War II. In the decades since, homeowners’ groups in liberal locales have cited such statutes in lawsuits meant to stop new affordable housing. Today, these laws “block the clean energy projects” required to tackle climate change. Nuclear energy is “inarguably safer” than the fossil fuel variety, but because Washington doesn’t always “properly weigh risk,” it almost never builds new reactors. Meanwhile, technologies that may cure disease or slash the carbon footprint of cement production benefit from government support, but too often the grant process “rewards caution and punishes outsider thinking.” The authors call this style of governing “everything-bagel liberalism,” so named because of its many government mandates. Instead, they envision “a politics of abundance” that would remake travel, work, and health. This won’t happen without “changing the processes that make building and inventing so hard.” It’s time, then, to scrutinize everything from municipal zoning regulations to the paperwork requirements for scientists getting federal funding. The authors’ debut as a duo is very smart and eminently useful.

Cogent, well-timed ideas for meeting today’s biggest challenges.

Pub Date: March 18, 2025

ISBN: 9781668023488

Page Count: 320

Publisher: Avid Reader Press

Review Posted Online: Jan. 16, 2025

Kirkus Reviews Issue: Feb. 15, 2025

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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