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THE CHALLENGE OF CHOICE

...HOW TO MAKE A “GOOD” DECISION WHEN IT REALLY MATTERS!

A fast-paced, thought-provoking behavioral blueprint.

Awards & Accolades

Our Verdict

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Health and wellness coach Fast presents a systematic look at how and why people make decisions.

“We tend to think of successful people as being somewhat lucky—and luck is always a factor in a successful outcome,” writes the author in his latest book, “however, a significant component of luck is simply the ability to make good decisions.” Humans, he points out, are bombarded by millions of bits of information every second but can only consciously process about 40 of them. According to Fast, this ratio extends to decision-making, noting that “the actual number of life-changing decisions you make may be as few as 20 out of the many millions you make throughout your lifetime.” Drawing on research from psychologists, neurologists, sociologists, and others, Fast breaks down the workings of the various heuristics that inform the process of coming to decisions for most people, and he lays out how they may be effectively manipulated to play one set of human impulses against another. In psychological terms, he writes, these warring impulses can be thought of as System 1 (the unconscious, “automatic” mind) and System 2 (the conscious, controlling mind); the tension between arises, he says, from the typical human craving for comfort via familiarity. In these energetically written pages, which include numerous stock illustrations and photos to make individual points, Fast dissects a wide variety of cognitive tendencies from self-censorship to “groupthink” to biases such as the sunk-cost fallacy. He’s excellent at clarifying these concepts, using examples from history and current events to illuminate how people hinder their own decision-making abilities. Readers are sure to see themselves in some of Fast’s examples and will likely learn a lot from them.

A fast-paced, thought-provoking behavioral blueprint.

Pub Date: Aug. 15, 2023

ISBN: 9780987919366

Page Count: 215

Publisher: N/A

Review Posted Online: Oct. 19, 2023

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F*CK IT, I'LL START TOMORROW

The lessons to draw are obvious: Smoke more dope, eat less meat. Like-minded readers will dig it.

The chef, rapper, and TV host serves up a blustery memoir with lashings of self-help.

“I’ve always had a sick confidence,” writes Bronson, ne Ariyan Arslani. The confidence, he adds, comes from numerous sources: being a New Yorker, and more specifically a New Yorker from Queens; being “short and fucking husky” and still game for a standoff on the basketball court; having strength, stamina, and seemingly no fear. All these things serve him well in the rough-and-tumble youth he describes, all stickball and steroids. Yet another confidence-builder: In the big city, you’ve got to sink or swim. “No one is just accepted—you have to fucking show that you’re able to roll,” he writes. In a narrative steeped in language that would make Lenny Bruce blush, Bronson recounts his sentimental education, schooled by immigrant Italian and Albanian family members and the mean streets, building habits good and bad. The virtue of those habits will depend on your take on modern mores. Bronson writes, for example, of “getting my dick pierced” down in the West Village, then grabbing a pizza and smoking weed. “I always smoke weed freely, always have and always will,” he writes. “I’ll just light a blunt anywhere.” Though he’s gone through the classic experiences of the latter-day stoner, flunking out and getting arrested numerous times, Bronson is a hard charger who’s not afraid to face nearly any challenge—especially, given his physique and genes, the necessity of losing weight: “If you’re husky, you’re always dieting in your mind,” he writes. Though vulgar and boastful, Bronson serves up a model that has plenty of good points, including his growing interest in nature, creativity, and the desire to “leave a legacy for everybody.”

The lessons to draw are obvious: Smoke more dope, eat less meat. Like-minded readers will dig it.

Pub Date: April 20, 2021

ISBN: 978-1-4197-4478-5

Page Count: 184

Publisher: Abrams

Review Posted Online: May 5, 2021

Kirkus Reviews Issue: June 1, 2021

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CALL ME ANNE

A sweet final word from an actor who leaves a legacy of compassion and kindness.

The late actor offers a gentle guide for living with more purpose, love, and joy.

Mixing poetry, prescriptive challenges, and elements of memoir, Heche (1969-2022) delivers a narrative that is more encouraging workbook than life story. The author wants to share what she has discovered over the course of a life filled with abuse, advocacy, and uncanny turning points. Her greatest discovery? Love. “Open yourself up to love and transform kindness from a feeling you extend to those around you to actions that you perform for them,” she writes. “Only by caring can we open ourselves up to the universe, and only by opening up to the universe can we fully experience all the wonders that it holds, the greatest of which is love.” Throughout the occasionally overwrought text, Heche is heavy on the concept of care. She wants us to experience joy as she does, and she provides a road map for how to get there. Instead of slinking away from Hollywood and the ridicule that she endured there, Heche found the good and hung on, with Alec Baldwin and Harrison Ford starring as particularly shining knights in her story. Some readers may dismiss this material as vapid Hollywood stuff, but Heche’s perspective is an empathetic blend of Buddhism (minimize suffering), dialectical behavioral therapy (tolerating distress), Christianity (do unto others), and pre-Socratic philosophy (sufficient reason). “You’re not out to change the whole world, but to increase the levels of love and kindness in the world, drop by drop,” she writes. “Over time, these actions wear away the coldness, hate, and indifference around us as surely as water slowly wearing away stone.” Readers grieving her loss will take solace knowing that she lived her love-filled life on her own terms. Heche’s business and podcast partner, Heather Duffy, writes the epilogue, closing the book on a life well lived.

A sweet final word from an actor who leaves a legacy of compassion and kindness.

Pub Date: Jan. 24, 2023

ISBN: 9781627783316

Page Count: 176

Publisher: Viva Editions

Review Posted Online: Feb. 6, 2023

Kirkus Reviews Issue: March 1, 2023

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