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CONSUMING DESIRES

CONSUMPTION, CULTURE, AND THE PURSUIT OF HAPPINESS

Good stuff, this, offering fuel for an environmentalist’s fire, and likely to give marketing specialists a headache.

A learned assault on the present global addiction to things.

PBS and Time magazine essayist Rosenblatt (Coming Apart: America and the Harvard Riots of 1969, A Memoir, 1997, etc.) assembles a stellar cast of contributors to argue against consumerism, the credo exemplified by the obnoxious bumper sticker “He who dies with the most toys wins.” Some of those contributors offer paeans to disappearing virtues, such as thrift and modesty; others tender modest and immodest proposals to reduce our desire for material goods, which Rosenblatt gently calls “a strange basis for a civilization, but an effective one.” In his introduction, Rosenblatt recognizes that he and his colleagues are swimming against the tide. After all, he notes, something like 90 percent of the American workforce is now engaged in making and selling consumer goods and services, from cheeseburgers to computers; and nearly everyone is behaving as if we had all suddenly come into Jay Gatsby’s wealth, a point that Harvard-based social critic Juliet Schor underscores when she remarks, “The new consumerism is...less socially benign than the old regime of keeping up with the Joneses,” less benign because it is both more conspicuous and more closely bound with our notion of who we are, our things having come to serve as markers of social class and self-esteem alike. The essays included in this volume are of universally high quality, and there are some real standouts: William Greider examines our unwillingness to reduce waste and the forces at work against offering high-quality, durable, and affordable goods to all segments of society; Edward Luttwak ponders the new face of American indebtedness, which now, he says, has “reached the unprecedented level of 89 percent of total household income"; Stephanie Mills considers the moral dimensions of excessive consumption in a time of extinction and biological crisis.

Good stuff, this, offering fuel for an environmentalist’s fire, and likely to give marketing specialists a headache.

Pub Date: June 1, 1999

ISBN: 1-55963-535-5

Page Count: 300

Publisher: Shearwater/Island Press

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: May 15, 1999

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A PEOPLE'S HISTORY OF THE UNITED STATES

For Howard Zinn, long-time civil rights and anti-war activist, history and ideology have a lot in common. Since he thinks that everything is in someone's interest, the historian—Zinn posits—has to figure out whose interests he or she is defining/defending/reconstructing (hence one of his previous books, The Politics of History). Zinn has no doubts about where he stands in this "people's history": "it is a history disrespectful of governments and respectful of people's movements of resistance." So what we get here, instead of the usual survey of wars, presidents, and institutions, is a survey of the usual rebellions, strikes, and protest movements. Zinn starts out by depicting the arrival of Columbus in North America from the standpoint of the Indians (which amounts to their standpoint as constructed from the observations of the Europeans); and, after easily establishing the cultural disharmony that ensued, he goes on to the importation of slaves into the colonies. Add the laborers and indentured servants that followed, plus women and later immigrants, and you have Zinn's amorphous constituency. To hear Zinn tell it, all anyone did in America at any time was to oppress or be oppressed; and so he obscures as much as his hated mainstream historical foes do—only in Zinn's case there is that absurd presumption that virtually everything that came to pass was the work of ruling-class planning: this amounts to one great indictment for conspiracy. Despite surface similarities, this is not a social history, since we get no sense of the fabric of life. Instead of negating the one-sided histories he detests, Zinn has merely reversed the image; the distortion remains.

Pub Date: Jan. 1, 1979

ISBN: 0061965588

Page Count: 772

Publisher: Harper & Row

Review Posted Online: May 26, 2012

Kirkus Reviews Issue: Jan. 1, 1979

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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