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MOMFLUENCED

INSIDE THE MADDENING, PICTURE-PERFECT WORLD OF MOMMY INFLUENCER CULTURE

With an investigative eye and a sense of humor, Petersen sheds needed light on a key part of the social media landscape.

A deep dive into the ever growing “momfluencer” culture.

Being a mother has always been an extremely difficult job, but it has become even more so in the age of social media. Petersen, a journalist who has been studying and writing about mommy blogging since the early days, introduces us to the more recent phenomenon of momfluencers, who present their role as mothers on various sites—mainly Instagram—to sell sponsored products or sometimes their own product lines. Their mothering lives look perfect: clean and stylish houses, cute and well-behaved children, handsome and affluent husbands. The images and the accompanying stories set standards that few women can achieve, though many women want to. Petersen admits to being of two minds about momfluencers. As a mother of three, she finds it hard to resist the allure of domestic perfection, but she readily acknowledges that the picture has more to do with marketing than reality. Within the burgeoning industry, there are numerous types of momfluencers, such as the “trad mom,” the “cool mom,” and the “minimalist mom.” As the author notes, “the single feature that unites most of them is a celebration of the nuclear family and traditional gender roles.” The industry is also predominantly White, which has led to a backlash. Petersen looks at several sites developed by women of color aimed at presenting a more realistic picture as well as sites for women to share snarky comments about momfluencers. In the final pages of the book, Petersen stumbles upon the best way to escape from the momfluencers and their envy-generating performances. On a holiday with her happily imperfect family, she deleted the Instagram app. She did not want to know, “and the not knowing was bliss.”

With an investigative eye and a sense of humor, Petersen sheds needed light on a key part of the social media landscape.

Pub Date: April 25, 2023

ISBN: 9780807006634

Page Count: 328

Publisher: Beacon Press

Review Posted Online: Dec. 22, 2022

Kirkus Reviews Issue: Jan. 15, 2023

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THE RISE AND FALL OF THE ARTIFICIAL STATE

A deeply learned dive into the frightening visions of technocrats past and present.

The noted historian and New Yorker staffer looks into a future ruled by machines.

Thirty-odd years ago, writes Lepore, liberal democracies of old were being transformed into both authoritarian or autocratic regimes and by “automatocracy, rule by automation, government by machine-driven computation, prediction, and persuasion.” In this pointed rejoinder to Hannah Arendt’s Origins of Totalitarianism (1951), which foresaw a world in which humans were essentially superfluous, Lepore charts a long history that extends deep into the “machine age,” beginning in the 17th century, which saw “the artificial as existing not only outside the natural but above it, an improvement upon it.” In this conception, humans were fallible, while machines faithfully and unfailingly obeyed the rules set for them. A logical progression followed in the 1920s with the rise of the Technocracy movement, a variety of fascism widely accepted in the U.S. that held that far from being free and equal, humans should be governed by scientists and engineers who alone “have the intelligence and education to understand the industrial operations that lie at the heart of twentieth-century life.” It’s a short hop from there to the present, with tech billionaires pushing AI and, in the case of the influential “self-described ‘neo-monarchist’” Curtis Yarvin, a dictatorship aided by it. In all this, Lepore writes, it is not just the human animal that suffers but all animals and all habitats, which can only worsen with the incessant demands for energy, rare earths, and water that AI requires. And what “humans crave, in that artificial world, is nature,” a nature that is increasingly silenced. This undemocratic world, benefiting only the wealthy at the expense of all else, is a prison of screens and keyboards from which, she writes memorably, “What is required is to imagine an escape, and then to conduct it.”

A deeply learned dive into the frightening visions of technocrats past and present.

Pub Date: Aug. 25, 2026

ISBN: 9781324098423

Page Count: 320

Publisher: Liveright/Norton

Review Posted Online: May 18, 2026

Kirkus Reviews Issue: June 15, 2026

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A PEOPLE'S HISTORY OF THE UNITED STATES

For Howard Zinn, long-time civil rights and anti-war activist, history and ideology have a lot in common. Since he thinks that everything is in someone's interest, the historian—Zinn posits—has to figure out whose interests he or she is defining/defending/reconstructing (hence one of his previous books, The Politics of History). Zinn has no doubts about where he stands in this "people's history": "it is a history disrespectful of governments and respectful of people's movements of resistance." So what we get here, instead of the usual survey of wars, presidents, and institutions, is a survey of the usual rebellions, strikes, and protest movements. Zinn starts out by depicting the arrival of Columbus in North America from the standpoint of the Indians (which amounts to their standpoint as constructed from the observations of the Europeans); and, after easily establishing the cultural disharmony that ensued, he goes on to the importation of slaves into the colonies. Add the laborers and indentured servants that followed, plus women and later immigrants, and you have Zinn's amorphous constituency. To hear Zinn tell it, all anyone did in America at any time was to oppress or be oppressed; and so he obscures as much as his hated mainstream historical foes do—only in Zinn's case there is that absurd presumption that virtually everything that came to pass was the work of ruling-class planning: this amounts to one great indictment for conspiracy. Despite surface similarities, this is not a social history, since we get no sense of the fabric of life. Instead of negating the one-sided histories he detests, Zinn has merely reversed the image; the distortion remains.

Pub Date: Jan. 1, 1979

ISBN: 0061965588

Page Count: 772

Publisher: Harper & Row

Review Posted Online: May 26, 2012

Kirkus Reviews Issue: Jan. 1, 1979

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