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MOMFLUENCED

INSIDE THE MADDENING, PICTURE-PERFECT WORLD OF MOMMY INFLUENCER CULTURE

With an investigative eye and a sense of humor, Petersen sheds needed light on a key part of the social media landscape.

A deep dive into the ever growing “momfluencer” culture.

Being a mother has always been an extremely difficult job, but it has become even more so in the age of social media. Petersen, a journalist who has been studying and writing about mommy blogging since the early days, introduces us to the more recent phenomenon of momfluencers, who present their role as mothers on various sites—mainly Instagram—to sell sponsored products or sometimes their own product lines. Their mothering lives look perfect: clean and stylish houses, cute and well-behaved children, handsome and affluent husbands. The images and the accompanying stories set standards that few women can achieve, though many women want to. Petersen admits to being of two minds about momfluencers. As a mother of three, she finds it hard to resist the allure of domestic perfection, but she readily acknowledges that the picture has more to do with marketing than reality. Within the burgeoning industry, there are numerous types of momfluencers, such as the “trad mom,” the “cool mom,” and the “minimalist mom.” As the author notes, “the single feature that unites most of them is a celebration of the nuclear family and traditional gender roles.” The industry is also predominantly White, which has led to a backlash. Petersen looks at several sites developed by women of color aimed at presenting a more realistic picture as well as sites for women to share snarky comments about momfluencers. In the final pages of the book, Petersen stumbles upon the best way to escape from the momfluencers and their envy-generating performances. On a holiday with her happily imperfect family, she deleted the Instagram app. She did not want to know, “and the not knowing was bliss.”

With an investigative eye and a sense of humor, Petersen sheds needed light on a key part of the social media landscape.

Pub Date: April 25, 2023

ISBN: 9780807006634

Page Count: 328

Publisher: Beacon Press

Review Posted Online: Dec. 22, 2022

Kirkus Reviews Issue: Jan. 15, 2023

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STAND

A hopeful civic sermon favoring inspiration over concrete prescriptions.

A New Jersey senator’s moral manifesto.

Booker situates his narrative in the wake of his 2025 record-breaking 25-hour stand on the Senate floor, an act of physical endurance and moral insistence that serves as its animating example. Though not framed as memoir, the episode implicitly positions Booker himself as a model of the virtues he argues are essential to democratic life. Organized around 10 qualities, including agency, vulnerability, truth, perseverance, and grace, the book advances a clear thesis. “In this book, I argue that many Americans who came before us, and many among us today, have consistently proven that virtues are practical: They expand our power, deepen our sense of belonging, and equip us to endure and ultimately prevail.” Booker illustrates this claim through figures such as the late U.S. Rep. John Lewis, whose willingness to endure sacrifice for principle anchors the book’s moral lineage, and Supreme Court Justice Ketanji Brown Jackson, whose composure under public scrutiny is presented as an example of dignity as civic strength. These portraits reinforce Booker’s belief that character, sustained over time, can shape public life, even when political outcomes remain uncertain or incomplete. He supplements these examples with personal stories drawn from family, faith, and community, delivered with emotional conviction and a tone that remains affirming and carefully calibrated. Much of the narrative reads like an expansive commencement address, earnest and reassuring, offering moral affirmation at moments when readers might reasonably expect sharper confrontation. That rhetorical choice ultimately defines the book’s limits. Booker acknowledges political conflict and compromise, but rarely examines them in depth, and while urging leaders to take moral risks, he avoids sustained reflection on how some of his own political decisions have tested the virtues he promotes. The result is a principled but self-conscious work that affirms shared values while offering little guidance for navigating power and accountability.

A hopeful civic sermon favoring inspiration over concrete prescriptions.

Pub Date: March 24, 2026

ISBN: 9781250436733

Page Count: 272

Publisher: St. Martin's

Review Posted Online: March 24, 2026

Kirkus Reviews Issue: March 15, 2026

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WHEN BREATH BECOMES AIR

A moving meditation on mortality by a gifted writer whose dual perspectives of physician and patient provide a singular...

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A neurosurgeon with a passion for literature tragically finds his perfect subject after his diagnosis of terminal lung cancer.

Writing isn’t brain surgery, but it’s rare when someone adept at the latter is also so accomplished at the former. Searching for meaning and purpose in his life, Kalanithi pursued a doctorate in literature and had felt certain that he wouldn’t enter the field of medicine, in which his father and other members of his family excelled. “But I couldn’t let go of the question,” he writes, after realizing that his goals “didn’t quite fit in an English department.” “Where did biology, morality, literature and philosophy intersect?” So he decided to set aside his doctoral dissertation and belatedly prepare for medical school, which “would allow me a chance to find answers that are not in books, to find a different sort of sublime, to forge relationships with the suffering, and to keep following the question of what makes human life meaningful, even in the face of death and decay.” The author’s empathy undoubtedly made him an exceptional doctor, and the precision of his prose—as well as the moral purpose underscoring it—suggests that he could have written a good book on any subject he chose. Part of what makes this book so essential is the fact that it was written under a death sentence following the diagnosis that upended his life, just as he was preparing to end his residency and attract offers at the top of his profession. Kalanithi learned he might have 10 years to live or perhaps five. Should he return to neurosurgery (he could and did), or should he write (he also did)? Should he and his wife have a baby? They did, eight months before he died, which was less than two years after the original diagnosis. “The fact of death is unsettling,” he understates. “Yet there is no other way to live.”

A moving meditation on mortality by a gifted writer whose dual perspectives of physician and patient provide a singular clarity.

Pub Date: Jan. 19, 2016

ISBN: 978-0-8129-8840-6

Page Count: 248

Publisher: Random House

Review Posted Online: Sept. 29, 2015

Kirkus Reviews Issue: Oct. 15, 2015

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