Suggestive but not entirely convincing. A modest addition to the popular psychology/self-help shelf.
A debunking of the popular treatments of “the alleged great [vertical] divide between the 'analytical/logical' left and 'artistic/intuitive' right halves of the human brain.”
With the assistance of novelist and Providence Journal staff writer Miller (Summer Place, 2013, etc.), Kosslyn (Behavioral Sciences/Stanford Univ.; Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations, 2008, etc.) focuses on how the cerebral cortex is organized laterally to process information. The author first looks at a 1982 study, using rhesus monkeys, which revealed how their brains utilized separate areas when they perceived the sizes and locations of objects. Trained to identify objects in order to receive rewards, their abilities were impaired differently when different areas of their brains were surgically removed. The removal of a lower section prevented them from recognizing shapes. When a top portion was taken out, they could no longer recognize positions. Kosslyn wondered about whether this top-bottom difference in the perceptual apparatus also occurred in humans. Subsequent studies by him and his colleagues showed that brain damage to stroke victims affected their perceptual abilities in a similar fashion. With the development of neuroimaging, researchers discovered that a similar top-bottom division in brain activation occurs in areas of the cortex that are involved when normal subjects visualize solutions to cognitive problems. Kosslyn takes this a step further with a schematic characterization that correlates four different cognitive modes based on “the degree to which a person relies on the top- and bottom-brain systems” when planning or solving problems and modes of social interaction. He gives the example of successful CEOs (exemplified by Michael Bloomberg) who typically show both top and bottom brain activation and are “most comfortable in positions that allow them to plan, act, and see the consequences of their actions,” compared to more impulsive individuals such as Sarah Palin, to whom he ascribes high top-brain but low bottom-brain activity. These people generate creative ideas but are poor at anticipating consequences.
Suggestive but not entirely convincing. A modest addition to the popular psychology/self-help shelf.Pub Date: Nov. 5, 2013
ISBN: 978-1-4516-4510-1
Page Count: 224
Publisher: Simon & Schuster
Review Posted Online: Sept. 18, 2013
Kirkus Reviews Issue: Oct. 1, 2013
BOOK REVIEW
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...
A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.
The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.Pub Date: Nov. 1, 2011
ISBN: 978-0-374-27563-1
Page Count: 512
Publisher: Farrar, Straus and Giroux
Review Posted Online: Sept. 3, 2011
Kirkus Reviews Issue: Sept. 15, 2011
BOOK REVIEW
IN THE NEWS
IN THE NEWS
These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.
A helpful guide to working effectively with people from other cultures.
“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.
These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.Pub Date: May 27, 2014
ISBN: 978-1-61039-250-1
Page Count: 288
Publisher: PublicAffairs
Review Posted Online: April 15, 2014
Kirkus Reviews Issue: May 1, 2014
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