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HOW INNOVATION WORKS

AND WHY IT FLOURISHES IN FREEDOM

Opinionated, often counterintuitive, full of delicious stories, always provocative.

An enthusiastic history of human technical innovation.

Innovation is not the same as invention, writes bestselling science writer Ridley. Innovation rarely proceeds from a single genius and takes much longer. It resembles Darwinian evolution, a process of “rearranging the world into forms that are unlikely to arise by chance—and that happen to be useful….And innovation is potentially infinite because even if it runs out of new things to do, it can always find ways to do the same things more quickly or for less energy.” Throughout the book, the author delivers fascinating histories of technology that we take for granted. Many hands contributed to the developments of the steam engine, automobile, and computer. Ridley makes a convincing case that obsessive trial and error works better than inspiration and illustrates with insightful accounts of Edison, the Wright brothers, and Marconi. Some breakthroughs are inexplicable. People hauled luggage for a century, but the wheeled suitcase only appeared in the 1970s. Perhaps one of the greatest underrated innovations is corrugated sheet metal, a mainstay of slum housing around the world. Indoor flush toilets existed throughout history, but they smelled. Carrying a chamber pot outside worked better. The U-trap, a bend to prevent gases from backing up, started a revolution. Ridley’s readership will not be surprised to learn that innovation flourishes where individuals are free to experiment with minimal interference from two large, unimaginative institutions: big business and government. He maintains that they worked together for a generation to suppress cellphones, which were feasible after World War II. In his opinion, the 20th century’s sole innovative source of large-scale energy, nuclear power, is in decline, mostly due to government regulation. He contends that patent laws do more harm than good and has little respect for activist zealots, especially when they ignore scientific evidence, a category in which he includes both opponents of genetically modified food and vaccination.

Opinionated, often counterintuitive, full of delicious stories, always provocative.

Pub Date: May 19, 2020

ISBN: 978-0-06-291659-4

Page Count: 320

Publisher: Harper/HarperCollins

Review Posted Online: Feb. 8, 2020

Kirkus Reviews Issue: March 1, 2020

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THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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